Mentions Across Episodes
“There's this great book called Creative Selection, which was written by a person that demoed directly to Steve.”
“The book discusses the experiences of Ken Kosienda, a programmer who worked with Steve Jobs, and contrasts product development approaches at Apple and Google.”
“The book 'Creative Selection' is mentioned as a favorite, discussing the importance of clarity in thinking and product development.”
“The book is about people who worked closely with Steve Jobs and describes how he worked.”
“This book discusses clear communication and decision-making processes at Apple, emphasizing Steve Jobs' directness and clarity.”
“There's this book called Creative Selection that I talk about over and over again because I've read it a bunch of times.”
“The speaker mentions having read 'Creative Selection' multiple times and recommends it for anyone building a product, highlighting its insights from a programmer at Apple.”
“The speaker discusses how 'Creative Selection' taught insights into Michael, Kobe, and Steve Jobs' approaches to mastery and simplicity.”
“Did you guys ever read Ken Kosienda's book, Creative Selection?”
“The book discusses Ken's 15 years at Apple, focusing on the design process during the era of Steve Jobs, emphasizing the importance of demos and product development.”
“The speaker recommends 'Creative Selection', stating that anyone building a product should read it, and mentions having read it three times.”
“This book, written by a programmer who worked directly with Steve Jobs, provides insights into how he thought about building products, especially the iPhone.”
“The speaker discusses a book called Creative Selection, which is about product development at Apple and emphasizes the importance of clarity in communication and purpose.”
“The podcast mentions 'Creative Selection', a book about how Apple develops products, emphasizing its insights into the company's creative process.”
“The speaker mentions a bonus episode on Steve Jobs based on the book, Creative Selection.”
“The speaker mentions 'Creative Selection', a book about an Apple programmer who worked on creating the Safari browser and the iPhone keyboard, suggesting it's a valuable read for product designers.”
“I just created completed one based on the book creative selection, which I would recommend to anybody that's building something whether you're an individual working in a within a company or you're running a company.”
“The book discusses Apple's design process during the golden age of Steve Jobs, focusing on the creation of Safari and the direction given by Steve Jobs.”