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AcquiredMay 16, 2022
Arena Show Part II: Brooks Running (with CEO Jim Weber)
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Guest: CEO Jim Weber)
For the final act of the Arena Show, we’re joined by Brooks CEO Jim Weber to tell the amazing story of how he transformed the company from a 3rd tier, deeply cashflow negative “also-ran” into one of the world’s premiere fitness brands and a crown jewel of the Berkshire Hathaway empire — with compounding revenue and cashflow growth that rivals even the legendary Mrs. See’s Candies!
2 book mentions in this episode.
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Books Mentioned

“The book is Running With Purpose. It's a David and Goliath story, a turnaround story, and a purpose-driven, culture-driven brand story.”
Sentiment: Deep Dive
Trigger: Jim Weber's leadership journey
For: Entrepreneurs and business leaders
Key quote: “It's a David and Goliath story. It's a turnaround story.”
The host mentioned 'Running With Purpose' to highlight Jim Weber's transformative leadership at Brooks, emphasizing the importance of enjoying the journey in business. The book encapsulates the challenges and triumphs of building a purpose-driven brand in a competitive industry.
ASIN: B0GDVBCS52
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“The PIMS principles was a meaningful book to the speaker when they were at Pillsbury, highlighting high ROI businesses.”
Sentiment: Deep Dive
Trigger: business strategy insights
For: business professionals and entrepreneurs
Key quote: “there was a book that was, uh, meaningful to me when I was at Pillsbury, the PIMS principles, and one of the highest ROI businesses were lower price point, consumable items.”
The host references 'PIMS principles' to highlight the importance of focusing on consumable items that generate high returns on investment. This insight was pivotal in shaping the business strategy for Brooks, emphasizing customer loyalty and recurring purchases.
ASIN: 0029044308
Buy on AmazonClick the book cover image to open the affiliate link.