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AcquiredJun 27, 2019

Superhuman (with CEO Rahul Vohra)

Summary, books mentioned, transcript quotes, and timestamps for Superhuman (with CEO Rahul Vohra) on Acquired.

Guest: Rahul Vohra

Notable books mentioned: Crossing the Chasm by Jeffrey Moore

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Superhuman (with CEO Rahul Vohra)
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Episode summary and strongest books

Superhuman (with CEO Rahul Vohra) mentions Crossing the Chasm by Jeffrey Moore with timestamps, quotes, and episode context.

Crossing the Chasm
3 books from this episode
Crossing the Chasm
Jeffrey Moore

I believe Jeffrey Moore in Crossing the Chasm came up with that.

Guest: Rahul Vohra
Episode summary
We wrap up Season 4 with a very special (and accidental!) episode, a conversation with the CEO of Superhuman, the red hot email productivity app which just announced their $33m Series B led by Andreessen Horowitz. While originally intended as a limited release episode, we felt Superhuman would provide the perfect bookend to our “modern enterprise productivity trilogy” following our Zoom and Slack episodes. We hope you enjoy the conversation with Rahul as much as we did, and we’ll see you later this summer for Season 5!
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Summary, books mentioned, transcript quotes, and timestamps for Superhuman (with CEO Rahul Vohra) on Acquired.

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  • The conversation centers on pricing strategy in tech.
  • Referenced books include Crossing the Chasm by Jeffrey Moore.
  • The strongest audience signal points to Founders, CEOs, and managers of high growth technology companies.
  • We wrap up Season 4 with a very special (and accidental!) episode, a conversation with the CEO of Superhuman, the red hot email productivity app which just announced the…
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pricing strategy in tech(1)
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Founders, CEOs, and managers of high growth technology companies

Books Mentioned

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Crossing the Chasm cover
Crossing the Chasm
Jeffrey Moore
Best for Founders, CEOs, and managers of high growth technology companiesOften cited around pricing strategy in tech

“The mention refers to a classic positioning game and a framework for understanding market dynamics in business.”

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Sentiment: Deep Dive
For: Founders, CEOs, and managers of high growth technology companies
Key quote: “I believe Jeffrey Moore in Crossing the Chasm came up with that.”
The host mentions 'Crossing the Chasm' to illustrate the importance of positioning and differentiation in a competitive market, particularly when pricing a product against free alternatives. This book provides a framework that helps businesses identify their target customers and articulate their unique value proposition effectively.
ASIN: 0887305199
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Crossing the Chasm cover
Mentioned at 30:12
Crossing the Chasm
Jeffrey Moore

The host mentions 'Crossing the Chasm' to illustrate the importance of positioning and differentiation in a competitive market, particularly when p…

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