Dave Portnoy is a well-known entrepreneur, blogger, and founder of Barstool Sports. In recent years, he has expanded his business ventures to include a popular line of hard seltzers called High Noon. As the brand has gained popularity, many have wondered whether Portnoy actually owns the company.
High Noon Hard Seltzer is a relatively new player in the alcohol market, but it has quickly become a fan favorite. The brand is known for its refreshing flavors and use of real vodka, real juice, and sparkling water. It has also gained a following thanks to its unique marketing campaigns, including a recent partnership with Barstool Sports. As a result, it’s no surprise that people are curious about who is behind the brand.
Many have speculated that Dave Portnoy is the owner of High Noon, given his involvement with the company’s marketing and his position as the president of Barstool Sports. However, the truth is a bit more complicated. While Portnoy is not the owner of High Noon, he has been a vocal supporter of the brand and has helped to promote it through his various channels.
Who is Dave Portnoy
Early Life and Education
Dave Portnoy, also known as “El Presidente,” was born on March 22, 1977, in Swampscott, Massachusetts. He grew up in a Jewish family and had a Bar Mitzvah. Portnoy attended Swampscott High School and later went on to study education at the University of Michigan. He graduated with a degree in education in 1999.
Career at Barstool Sports
After college, Portnoy moved to Boston and started working in sales. In 2003, he founded Barstool Sports, a sports and popular culture blog. The blog quickly gained a following and became known for its irreverent and humorous take on sports news and events.
Under Portnoy’s leadership, Barstool Sports has grown into a media empire that includes podcasts, social media, and merchandise. In 2020, the company was acquired by Penn National Gaming, a casino company, for $163 million.
Portnoy remains the face of Barstool Sports and continues to be involved in the day-to-day operations of the company. He is known for his outspoken personality and has been involved in several controversies over the years.
Media Partnership
In 2023, Barstool Sports entered into a media partnership with High Noon, a popular alcoholic beverage. The partnership was announced just in time for the summer launch of two new High Noon flavors, Lime and Peach. As part of the partnership, Barstool’s President, Dave Portnoy, and CEO, Erika Nardini, will promote the brand to their followers.
Overall, Dave Portnoy is a successful businessman and media personality who has built a loyal following through his work at Barstool Sports. While he has been involved in several controversies over the years, he remains a popular figure in the world of sports media.
High Noon Hard Seltzer
High Noon Hard Seltzer is a popular alcoholic beverage that has gained a lot of attention in recent years. It is made with real vodka, real juice, and sparkling water, making it a refreshing and flavorful drink. High Noon Hard Seltzer is gluten-free and has no added sugars, making it a healthier alternative to other alcoholic beverages. It is available in four delicious flavors: black cherry, grapefruit, pineapple, and watermelon.
Product Details
High Noon Hard Seltzer is a hard seltzer that is made with real vodka and not malt like other hard seltzers. The vodka used in High Noon is made with the finest quality Midwest corn and is distilled 5x for unparalleled smoothness. The real fruit juice used in High Noon gives it a refreshing and natural taste. High Noon Hard Seltzer is also gluten-free, making it a great option for those with gluten sensitivities.
High Noon Hard Seltzer comes in four delicious flavors: black cherry, grapefruit, pineapple, and watermelon. Each can of High Noon contains 100 calories, making it a low-calorie option for those who are watching their calorie intake. High Noon Hard Seltzer is also free of added sugars, making it a healthier option than other alcoholic beverages.
Market Growth
The hard seltzer market has seen tremendous growth in recent years, with brands like White Claw and Truly leading the way. High Noon Hard Seltzer has also seen significant growth in popularity since its launch in 2019. In 2021, High Noon Spirits announced a unique media partnership with Barstool Sports, which helped to increase its visibility and popularity among consumers.
In 2022, High Noon Spirits launched two new flavors of High Noon Hard Seltzer: lime and peach. These new flavors have been well-received by consumers and have helped to further increase the popularity of High Noon Hard Seltzer. With its refreshing taste, low calorie count, and gluten-free status, High Noon Hard Seltzer is likely to continue to see growth in popularity in the coming years.
Who Owns High Noon? The Connection Between Dave Portnoy and High Noon
Dave Portnoy, the founder of Barstool Sports, is known for his love of High Noon Hard Seltzer. However, there is no direct connection between Dave Portnoy and High Noon.
High Noon Owner: Partnership Details
In May 2020, High Noon announced a media partnership with Barstool Sports. As part of the partnership, High Noon would be integrated into a variety of Barstool Sports’ flagship programs, and personally supported by Barstool Sports’ President Dave Portnoy. The partnership was seen as a strategic move by High Noon to reach a younger audience and capitalize on the popularity of Barstool Sports.
Impact on Brand Growth
The partnership with Barstool Sports has had a significant impact on the growth of High Noon. According to reports, High Noon’s sales have increased by over 200% since the partnership was announced. This growth can be attributed to the increased exposure High Noon has received through Barstool Sports’ marketing channels.
High Noon’s parent company, E. & J. Gallo Winery, has also seen a boost in sales since the partnership was announced. In 2020, E. & J. Gallo Winery reported a 2.4% increase in net sales, which was attributed in part to the success of High Noon.
Overall, the partnership between High Noon and Barstool Sports has been a success for both parties. High Noon has been able to reach a younger audience and increase sales, while Barstool Sports has been able to monetize its massive following.
Despite Dave Portnoy’s love for High Noon, he does not own the company. Dave Portnoy’s net worth is estimated to be around $120 million, and he is the founder of Penn Entertainment, which owns a significant stake in Barstool Sports.
High Noon is manufactured in various states, including Massachusetts, New York, Florida, and California. The brand was founded by Britt West, who wanted to create a hard seltzer made with real vodka and real juice. Today, High Noon is one of the most popular hard seltzer brands on the market.
Dave Portnoy's Other Ventures
Dave Portnoy is a well-known figure in the media industry, particularly for his involvement with Barstool Sports. However, he has also been involved in other ventures throughout his career.
Pizza Review
One of Portnoy’s most well-known side projects is his “One Bite” pizza review series. In this series, Portnoy visits various pizza restaurants and gives them a score out of 10. The series started in 2017 with the goal of reviewing every pizza place in Manhattan. Since then, the series has expanded to include reviews of pizza places around the world, with some reviews featuring celebrity guests.
Gambling Involvements
Portnoy has also been involved in the gambling industry. In 2019, he launched a sports betting website called “TheGamblingMan.com.” The website offers sports betting advice and tips, as well as reviews of various online sportsbooks. Portnoy has also been involved in several high-profile gambling incidents, including losing a significant amount of money on the gambling app “Partypoker” and being sued for unpaid gambling debts by a New Jersey casino.
In addition to his involvement in the gambling industry, Portnoy has also been active in the political arena. He has been a vocal critic of what he sees as excessive political correctness and has been involved in several high-profile controversies related to his views on race and gender.
Despite these controversies, Portnoy has continued to be a prominent figure in the media industry. He has worked with several high-profile media executives, including former News Corp executive Peter Chernin, and has been involved in several high-profile legal battles, including a Supreme Court case related to bankruptcy protection and a tax lien in Manhattan. He has also been active on social media, with a large following on Instagram and a popular display on his website, Barstool Sports.
Controversies and Criticisms
Dave Portnoy, the founder of Barstool Sports and a popular internet personality, has been embroiled in several controversies and criticisms over the years. These controversies have ranged from allegations of misogyny and racism to accusations of promoting toxic masculinity.
One of the most notable controversies involving Dave Portnoy was the backlash he received from his comments about women. In a 2016 article, Portnoy wrote that feminists were “fucking nuts” and that they should “just shut up and do their job.” These comments were widely criticized by women’s rights groups and led to calls for a boycott of Barstool Sports.
In addition to his comments about women, Portnoy has also been criticized for his treatment of employees at Barstool Sports. In 2020, former employee Silvana Mojica accused Portnoy of creating a toxic work environment and using racial slurs. Mojica’s allegations led to a wave of criticism directed at Portnoy and Barstool Sports.
Despite these controversies, Portnoy has remained a popular figure in the world of sports and entertainment. He has also continued to expand his business empire, which includes investments in various companies and the launch of his own hard seltzer brand, “High Noon.”
Overall, while Dave Portnoy’s controversies and criticisms have certainly tarnished his reputation, it remains to be seen whether they will have a lasting impact on his career and business ventures.
Conclusion
To sum up, Dave Portnoy does not own High Noon. Although he is frequently seen promoting the drink, he is not the owner or a shareholder of the company. High Noon is owned by E. & J. Gallo Winery, a family-owned business that has been in operation for over 85 years.
High Noon’s partnership with Barstool Sports, which was founded by Portnoy, has led to speculation that he may have some ownership in the company. However, there is no evidence to support this claim. The partnership has been successful in promoting the drink, with High Noon becoming the number one selling spirits-based hard seltzer in the US.
It is important to note that Dave Portnoy is a successful businessman in his own right, with a net worth estimated at over $100 million. He is the founder and president of Barstool Sports, a popular sports and pop culture website, and has made several investments in various companies.
In conclusion, while Dave Portnoy may not own High Noon, his endorsement of the drink has undoubtedly contributed to its popularity. High Noon’s partnership with Barstool Sports has been a successful marketing strategy, and the drink continues to be a top seller in the spirits-based hard seltzer market.