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Every mention links back into the exact moment in an episode.
Click “Mentioned at …” to copy the timestamp.
Guests and podcasts are cross-linked so you can follow the thread.
Mentions Across Episodes
“In the book there's this quote from Tom Watson which is the founder of IBM and it talked about how at the very beginning of IBM how they started to worry like to get the word out and to think about the branding of the company.”
Sentiment: Deep Dive
Trigger: branding and corporate image
For: Entrepreneurs and business students
Key quote: “we are carrying the corporate image far out in front of the size and reputation of the corporation”
The host discusses the early branding efforts of IBM as a parallel to Apple's journey. This mention serves to highlight the importance of corporate image and the lengths companies go to establish their presence in the market.