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FoundersAugust 4, 2025

#397 Jiro Ono: Simplicity Is The Ultimate Advantage

About This Episode
Jiro Ono is the greatest living sushi chef. He was kicked out his house when he was 9. He started working in a restaurant so he wouldn't have to sleep under a bridge. He never stopped. Over his 75 year career he rose to the very top of his profession. People travel from all over the world to eat at his restaurant. The meal costs $400 per person and lasts 15 minutes. This episode is what I learned from reading the transcript of the documentary Jiro Dreams of Sushi and is full of ideas you can use in your work. Episode
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Books Mentioned

The Fish That Ate The Whale cover

The biography is called The Fish That Ate The Whale. There's a story in that book that I never forgot that when I got to this part of the transcript, I actually pulled it.

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