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FoundersJanuary 23, 2024

#335 How To Make A Few Billion Dollars: Brad Jacobs

About This Episode
What I learned from reading How To Make A Few Billion Dollars by Brad Jacobs. ---- Get access to the World’s Most Valuable Notebook for Founders by investing in a subscription to Founders Notes ---- Come and build in-person relationships at the Founders Only conference ---- (0:01) I'm what's called a moneymaker. I've started five companies from scratch—seven if you include two spin-offs and turned them all into billion dollar or multibillion-dollar enterprises. (2:00) I love working with outrageously talented people to deliver outsized returns for shareholders in public stock markets. (5:00) All of the successful people I know have rearranged their brains to prevail at achieving big goals in turbulent environments where conventional thinking often fails. (5:00) The single most powerful pattern I have noticed is that successful people find value in unexpected places and they do this by thinking about business from first principles. — Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel (Founders #335) (7:00) So much of success in business comes from keeping your head in a good place. (8:00) I'm an ambitious person by nature and a dealmaker by inclination. (9:00) Episode #295: I Had Dinner With Charlie Munger (13:00) Listen to Think Big and Move Fast: Brad Jacobs on Invest Like the Best (14:00) Setting the Table: The Transforming Power of Hospitality in Business by Danny Meyer. (Founders #20) (15:00) If you want to make money in the business world, you need to get used to problems, because that's what business is. (20:00) I am not surprised when things don’t go perfectly. That is the nature of the universe. (21:00) Listen to this incredible conversation between Charlie Munger and John Collison on Invest Like The Best. (28:00) Invest in technology. The savings compound, it gives you an advantage over a slower moving competitor, and can be the difference between a profit and a loss. (Lesson from Andrew Carnegie) (31:00) How Larry Gagosian Reshaped The Art World by Patrick Radden Keefe. (Founders #325) (36:00) While the rental industry overall was slow to computerize, the larger regional players were more tech-savvy. By 1997, nearly all of them were running on software developed by a company called Wynne Systems. I bought Wynne. Owning Wynne accomplished two things. We had an industry-best platform that we could continue to develop internally for our own use, and the acquisition gave us access to aggregated, anonymized data on macro-trends across the industry. This gave us a high-level view of emerging market trends, such as equipment gluts or shortages in the making. We could proactively adjust our pricing and asset management, while the rest of the industry was being reactive. (40:00) The deals I've avoided have contributed more to my success than the deals I've done. (42:00) I love these questions for a business and a family: “What's your single best idea to improve our company?" and "What's the stupidest thing we're doing as a company?" (47:00) There are few mistakes costlier than hiring the wrong person. An empty seat is less damaging than a poor fit. ---- Get access to the World’s Most Valuable Notebook for Founders by investing in a subscription to Founders Notes ---- Come and build in-person relationships at the Founders Only conference ---- “I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested, so my poor wallet suffers.” — Gareth Be like Gareth. Buy a book: All the books featured on Founders Podcast ---- Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ---- “I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth Be like Gareth. Buy a book: All the books featured on Founders Podcast
Book Mentions
7 book mentions in this episode.
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Books Mentioned

How to Make a Few Billion Dollars cover

This book is about what I've learned from my blunders and how you can replicate our successes. I highly recommend that you do, and that'll be obvious as we go through some of the ideas contained in Brad's book.

ASIN: N/A
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Can't Hurt Me cover
Can't Hurt Me
David Goggins

I always say my inner monologue sounds a lot like David Goggins. If you ever heard his audio book, Can't Hurt Me, that's what mine sounds like.

ASIN: B07KKP62FW
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Setting the Table cover

I'm going to put this book down and I'm going to go to where I have my highlights stored from Danny Meyer's book, which is called Setting the Table.

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Invent and Wander cover

The book, Invent and Wander, is highly recommended and contains Jeff Bezos' shareholder letters and transcripts of his best speeches.

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How to Lose $500 Million cover

The book contains great stories and maxims learned from other people, which are discussed throughout the podcast.

ASIN: N/A
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Andrew Carnegie's autobiography cover

The speaker references reading Andrew Carnegie's autobiography and summarizes his advice on investing in technology.

ASIN: 179079014X
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Psychology of Money cover
Psychology of Money
Morgan Housel

Morgan Housel, the best selling author, his book psychology money is still like 4 million copies. It's crazy.

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