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AcquiredMarch 29, 2016
Episode 9: Writely (Google Docs)
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Ben and David continue the cloud productivity saga with Google Docs. They examine the suite of acquisitions made by Google with a focus on Writely in 2006. They tackle: The nuts and bolts of the Upstartle (company behind Writely) acquisition, founded by Sam Schillace, Steve Newman and Claudia Carpenter. SaaS offerings in cloud productivity today. Was this a good idea for Google? Google's future bets. A new section: The Carve Out!
1 book mention in this episode.
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Books Mentioned

Creativity Inc
Ed Catmull
“The speaker discusses finishing 'Creativity Inc', praising it as one of the best nonfiction books they've read, highlighting its insights on the creative process and management lessons from Pixar.”
Sentiment: Highly Recommended
Trigger: startup challenges and creativity
For: Entrepreneurs and creative professionals
Key quote: “If you don't have that struggle, you know, you don't get something great.”
The host mentions 'Creativity Inc' as a significant read that aligns with the themes of their show, particularly focusing on the creative process and the struggles inherent in startups. They highlight the book's insights into managing creativity, which are applicable to the challenges faced by companies.
ASIN: B09W2VSMCL
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