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How to use this page
Every mention links back into the exact moment in an episode.
Click “Mentioned at …” to copy the timestamp.
Guests and podcasts are cross-linked so you can follow the thread.
Mentions Across Episodes
“James Dyson mentions ordering the book 'Mad, Bad and Dangerous to Know' by Ranulph Fiennes, which he finds fascinating and relates to his own work ethic.”
Sentiment: Highly Recommended
Trigger: advertising and storytelling
For: Entrepreneurs and marketers interested in storytelling
Key quote: “The cover of the book is fantastic. And that's one of the best names of a book I've ever heard.”
The host mentions 'Mad, Bad and Dangerous to Know' as a fascinating book that resonates with James Dyson's approach to work and storytelling in advertising. The connection between the book and Dyson's philosophy highlights the importance of personal narratives in marketing.
