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Googled: The End of the World as We Know It cover
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Googled: The End of the World as We Know It

Ken Auletta
1 mention · 1 episode · 1 podcast
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There's a great quote in Ken Aleta's book about this, where Omid says, you're betting the company if you do that.

Sentiment: Deep Dive
Trigger: Google's advertising strategy
For: Business professionals and entrepreneurs interested in tech industry strategies
Key quote: There's a great quote in Ken Aleta's book about this, where Omid says, you're betting the company if you do that.
The host references Ken Aleta's book to highlight the high-stakes decision-making involved in Google's early advertising strategy. This moment illustrates the risks taken by Google founders Larry Page and Sergey Brin as they navigated their partnership with AOL.